AI you can trust.
We create enterprise-grade AI solutions you can trust, delivering reliable results that seamlessly integrate with your existing workflows. Our cutting-edge approach, designed for regulated industries, eliminates the bias, incompleteness, and hallucinations found in many AI solutions.

Drawing from 15+ years of applied AI research and our portfolio of 170+ patents, Primal’s neuro-symbolic approach combines the power of neural networks for language processing with symbolic reasoning. This deeper understanding of words and concepts drives better decisions and outcomes for your organization
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AI for regulated industries
Our AI solutions are designed to address complex challenges across a wide range of regulated industries, including Legal and Health Care. We provide the reliable, trustworthy AI you need to succeed. Contact us to explore how we can work together.
Legal
Enhance your firm’s profitability with streamlined workflows and rapid, high-quality results for your clients. Our AI models, designed specifically for law firms, in-house counsels, and legal professionals, are securely hosted on Microsoft Azure, ensuring robust data privacy and security.
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Health Care
Boost health care efficiency with our AI solutions that automate tasks, streamline workflows, and reduce costs. Our solutions improve patient care and empower providers to focus on meaningful work, leading to improved job satisfaction and better health care outcomes.
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The Primal difference
Deep AI expertise
Benefit from over 15 years of applied AI research, led by Primal Labs with 170+ patents on both core AI technologies and AI-related applications, delivering responsible solutions at the forefront of AI innovation.
Innovative technology
Stay ahead with the latest advancements, addressing AI challenges and delivering tailored solutions for an exceptional AI experience.
Focused problem solving
We prioritize addressing your specific challenges with purpose-driven AI solutions, rather than deploying AI indiscriminately.
Advanced data security
Powered by Microsoft Azure, our approach ensures confidentiality and compliance while incorporating secure AI practices to safeguard your sensitive data.
Primal Labs
Fusing vision and innovation
Led by our Chief Scientist, Dr. Jimmy Lin—a global authority in Al and the David R. Cheriton Chair in the School of Computer Science at the University of Waterloo—Primal Labs embodies our commitment to applying state-of-the-art Al techniques to solve real-world challenges. This applied research approach, supported by over 170 patents, directly drives the innovation behind Primal applications.
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Primal Blog
Insights from the frontier of AI
Explore our freshest articles on how artificial intelligence is reshaping industries, enhancing efficiency, and unlocking innovation.
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Primal Labs
Pretrained Transformers for Text Ranking: BERT and Beyond
Learn how transformers like BERT are revolutionizing text ranking - read Dr. Jimmy Lin's research.
Jimmy Lin
September 12, 2024
6 min read
Primal Labs
A Proposed Conceptual Framework for a Representational Approach to Information Retrieval
Explore a conceptual framework that bridges dense and sparse retrieval for breakthrough search techniques.
Jimmy Lin
September 12, 2024
6 min read
Primal Labs
The Simplest Thing That Can Possibly Work: Pseudo-Relevance Feedback Using Text Classification
Discover how a simple approach to pseudo-relevance feedback outperforms complex models in search.
Jimmy Lin
September 12, 2024
6 min read
Primal Labs
Vector Search with OpenAI Embeddings: Lucene Is All You Need
Our work challenges the idea that vector stores are needed for deep neural networks in search - read more about Dr. Jimmy Lin's research.
Jimmy Lin
September 12, 2024
6 min read
Unlock the power of AI for your enterprise
Talk to our team to learn more about how we supercharge your enterprise with AI.
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